BornGood
Virtually every company in the computer recycling industry communicates the same tired message. Rebuyer set out to break from the norm and disrupt the market. Through in-depth consultation around the company’s creative ambition, it became clear that a new business strategy, brand platform, design language, and distinctive name were needed. BornGood was created. A modern, forward-thinking ITAD company focused on recovering, reusing, and responsibly disposing of IT assets in a greener, safer, and more rewarding way.